Indigo Design Award
Gold Prize Winner in Integrated Graphic Design 2020

Clients: VCUarts
Agency: VCUarts Communications
Released August 2019

Deliverables:

Posters | 5 color printings 13,000 copies
Envelopes, Social media graphics, Digital posters, Website background

Team:

Art Direction: Yaeyoung Emily Park
Illustration & Animation: Tara Pairoj-Boriboon
Copywriting: Kim Catley

My Roles:

Design Research
Branding
Visual Design
Illustration
Animation

National Portfolio Day is an annual event typically held in multiple locations across the United States, Canada and Europe. This event gives opportunity to prospective students to gain advice on how to improve or present their art portfolio as well as to experience creative atmosphere of what it feels and looks like to attend a professional art or design program. Moreover, National Portfolio Day can be the first time and first environment they join with so many people who all share a powerful commitment to art and design in one place.

Approach

VCUarts is honored to host this annual national event in 2019. “Diversity” is a key to the concept with “young and fun” aesthetic. The design has brought the meaning of relationship, connection and passion together. Using robust colors within the VCUarts brand to encourage creative minds and freedom.